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The Water Authority's Water News Network won a Bronze Bernays Award from the Public Relations Society of America San Diego/Imperial Chapter.

Water Agency Outreach Efforts Honored

The San Diego County Water Authority and three of its member agencies were recognized Dec. 17 by the Public Relations Society of America San Diego/Imperial Counties chapter for outstanding work in public outreach and education efforts.

The 2020 PRSA Bernays Awards were presented for communication on a variety of platforms, all designed to inform stakeholders and ratepayers about initiatives ensuring a safe and reliable water supply. Awards were presented virtually via live Twitter feed.

The Silver Bernays Award of Merit went to the Water Authority for "Engaging Hispanics on Water Quality Issues." Photo: PRSA SD/IC

The Silver Bernays Award of Merit for “Engaging Hispanics on Water Quality Issues.” Photo: PRSA SD/IC

The Water Authority received the Silver Bernays Award of Merit for Multicultural Public Relations for “Engaging Hispanics on Water Quality Issues,” and a Bronze Award of Merit in the Research/Evaluation category for “Researching Themes for Hispanic Outreach for Water Quality.” The agency’s Water News Network received a Bronze Award of Merit in the Websites category.

Earlier this year, the Water News Network was named “Best Website” among California public agencies in the California Association of Public Information Officials EPIC Awards competition. The website was also awarded first place as “Best Public Service or Consumer Advocacy Website” in the 2020 San Diego Press Club Journalism Awards.

“During the initial outbreak of the COVID-19 pandemic, it was more important than ever for the Water Authority to intensify its efforts to communicate with our audiences and assure them that the virus was not transmitted through the public water system and the essential work to provide a safe, reliable water supply continued without interruption,” said Denise Vedder, director of the Water Authority’s Public Affairs Department.  “In partnership with our member agencies, the Water News Network and our Hispanic outreach initiative played a key role in achieving this goal, and it is rewarding to be recognized by PRSA San Diego/Imperial Counties chapter for those results.”

Water agency outreach wins recognition

Padre Dam Municipal Water District and the cities of San Diego and Oceanside also received awards for outreach and education programs.

City of Oceanside employees Carlos Raymundo (closest) and Shawn Alonzo view the award-winning Pure Water Oceanside wall art project. Photo: City of Oceanside

Oceanside employees Carlos Raymundo (front right) and Shawn Alonzo view the Pure Water Oceanside wall art project. Photo: City of Oceanside

The City of Oceanside and NV5 Inc. recognized in three categories for Pure Water Oceanside:

Silver Award of Excellence, Campaigns: Events and Observances – Less Than Seven Days – “Pure Water Oceanside is on the Map!”

Bronze Award of Merit, Creative Tactics – “Wall Art Tells Story of Water’s Past, Present, & Future”

Bronze Award of Merit, Video – “Pure Water Oceanside Video”

“The City of Oceanside is proud to put Pure Water Oceanside on the map,” said Cari Dale, water utilities director, City of Oceanside. “Once complete, Pure Water Oceanside will provide more than 30% of Oceanside’s water supply. Our staff and consultants are dedicated to providing Oceanside with innovative solutions to water reliability and continued water reuse education.”

The City of San Diego, along with Katz & Associates, received a Silver Bernays Award of Merit in Campaigns, Events, and Observances – Less Than Seven Days for its “2020 Pure Water San Diego Virtual Contractor Expo.”

City of San Diego Director of Public Utilities Shauna Lorance welcomes viewers to the new virtual tour. Photo: City of San Diego water agency outreach

City of San Diego Director of Public Utilities Shauna Lorance welcomes viewers to the new virtual tour. Photo: City of San Diego

“Outreach remains a key element of our Pure Water program,” said Shauna Lorance, director of public utilities for the City of San Diego. “When the pandemic made in-person engagement impossible, our community outreach and project management teams rose to the challenge and implemented a successful 2020 Pure Water Virtual Contractor Expo. Providing the personal outreach to potential contractors allows the contractors to develop the best bids possible and helps ensure a successful Pure Water project.”

The Padre Dam Municipal Water District won a Bronze Award of Excellence for its 2019 Annual Report.

The cover of the award-winning Padre Dam Municipal Water District 2019 annual report. Photo: Padre Dam MWD

The award-winning Padre Dam Municipal Water District 2019 annual report. Photo: Padre Dam Municipal Water District

“Padre Dam is proud of our communications team for the great thought, creativity, and appreciation of the District’s work that is put into projects like the annual report,” said Melissa McChesney, communications manager for the Padre Dam Municipal Water District. “They do all of this in order to share with our customers the important work and services we provide to our community.”

The SCOOP SD program and Tracks PR received a Silver Bernays Award of Excellence in Campaigns: Events and Observances – Less than Seven Days, Business, and a Bronze Bernays Awards of Merit in Creative Tactics, both for Sweet Relief for Small Biz During COVID.

Pure Water Oceanside Installing New Pipelines and Drilling Wells

Pure Water Oceanside is installing new pipelines and drilling wells as the recycled water project continues on track for completion in 2022. The advanced water purification project, and expansion of the City of Oceanside’s existing recycled water system, will deliver a new, local source of high-quality drinking water supplying more than 30% of the city’s water supply when completed.

Night construction is underway for the Pure Water Oceanside project including well drilling. Photo: City of Oceeanside

Pure Water Oceanside Installing New Pipelines and Drilling Wells

Pure Water Oceanside is installing new pipelines and drilling wells as the recycled water project continues on track for completion in 2022. The advanced water purification project, and expansion of the City of Oceanside’s existing recycled water system, will deliver a new, local source of high-quality drinking water supplying more than 30% of the city’s water supply when completed.

Residents are kept up to date on the progress of construction for the Pure Water Oceanside project. Photo: City of Oceanside

An interactive construction map is one of several sources for information about the Pure Water Oceanside project. Photo: City of Oceanside

Residents are kept up to date on construction impacts to streets and other infrastructure through several outreach efforts including an interactive construction map, detailed online schedule, regular newsletters, and virtual open house presentations live on the City of Oceanside’s YouTube channel, offering residents the opportunity to ask questions.

“We understand living and commuting near a construction site is not easy,” said Cari Dale, water utilities director for the City of Oceanside. “Everyone involved with the project is thankful to those residents and business owners who live and work in the construction zone for their patience and cooperation. It is crucial to the successful on-time completion of this vital infrastructure project.”

Pipeline construction

Pure Water Oceanside pipeline installation is now taking place at North River Road and the Douglas Drive intersection, and moving towards Pala. In addition, pipeline installation on Pala Road is now underway. The road will remain open both ways but will require lane closures. Photo: City of Oceanside

Pipeline installation at North River Road and the Douglas Drive intersection is moving towards Pala Road. Photo: City of Oceanside

Pipeline installation is now taking place at North River Road and the Douglas Drive intersection, and moving towards Pala. Lane closures on Douglas Drive allow access to the businesses through the entrance on North River Road.

In addition, pipeline installation on Pala Road is now underway. The road will remain open both ways but will require lane closures.

Well construction, which includes injection and monitoring wells, requires closing a section of Coco Palms Drive (south of Cherrystone Street), which will reduce construction time and impacts to nearby residents. Well drilling will continue 24 hours a day, seven days a week for approximately three weeks until early 2021. During this time, 16-foot sound walls have been installed around the drilling site to direct sound waves up into the atmosphere and away from residents. Night construction lighting will also be mitigated by the sound walls.

After drilling is complete, additional work will be conducted for testing and to install well infrastructure. The post-drilling work will take place weekdays during business hours and occasional Saturdays.

River Bike Trail remains open

Access map for the popular River Bike Path while the Pure Water Oceanside project construction is underway. Map: City of Oceanside

Access map for the popular River Bike Path while the Pure Water Oceanside project construction is underway. Map: City of Oceanside

Access to the popular River Bike Trail path is still accessible on the west side of Douglas Drive. Riders are asked to cross safely at the marked crosswalk at Pala Road and Douglas Drive to access the trail and avoid construction equipment.

Construction on schedule 

Well drilling will allow repurified water to be stored in underground aquifers. Photo: City of Oceanside

Repurified water will be stored in underground aquifers. Photo: City of Oceanside

Construction for the entire project is expected to be complete in 2022. While most construction will take place during regular weekday business hours, some critical pipeline construction elements will require temporary extended work hours and occasional Saturdays to complete the project on time.

Residents can sign up for email updates about the project. In the event of any immediate concerns, residents can call 760-435-4570 and representatives will troubleshoot issues.

Pure Water Project May Receive $6 Million for Construction

The U.S. Secretary of the Interior is planning to recommend a $6 million grant award for the construction of the Pure Water Oceanside project. Interior Secretary David. L. Bernhardt is planning to recommend the project for the grant award, which will come from the Bureau of Reclamation’s WaterSMART: Title XVI WIIN Water Reclamation and Reuse Projects funding opportunity.

The Bureau of Reclamation provides grants to water districts and communities like Oceanside trying to reclaim and reuse wastewater and compromised ground and surface water in the West. Pure Water Oceanside will purify recycled water to create a local source of potable drinking water.

Oceanside Receives $175K Grant to Boost Restoration of Loma Alta Slough

The National Fish & Wildlife Foundation awarded Oceanside’s water utilities department a $175,000 grant to assist with the city’s Loma Alta Slough wetlands project, officials said Thursday. The project is intended to restore and enhance approximately six acres of coastal wetland and upland habitat near Buccaneer Beach in south Oceanside.

Pure Water Oceanside Gets $69 Million Loan

Oceanside has been awarded a $69 million loan to help finance the innovative Pure Water project that broke ground with a ceremony at the San Luis Rey Valley site in February.

The Water Infrastructure Finance and Innovation loan from the federal Environmental Protection Agency will cover nearly half of the project’s $158 million costs, city officials said. The 1.2 percent interest rate is expected to save an estimated $24 million over typical market financing costs.

Pure Water Oceanside Recycling Project Gets $69 Million EPA Loan

The Pure Water Oceanside project is getting a $69 million loan from the U.S. EPA that will finance nearly half of the project’s construction cost.

EPA officials announced the loan at an event today in Oceanside attended by federal, regional and local officials.

The innovative water reuse project will purify recycled water to create a new source of high-quality drinking water that is clean, safe, drought-proof and sustainable. It also will benefit the environment by reducing discharges into the Pacific Ocean. Construction and operation of the plant is expected to create 622 jobs.

Scheduled to be completed by the end of 2022, Pure Water Oceanside will be the first operating advanced water purification facility in San Diego County. The project will provide more than 32% of the City of Oceanside’s water supply, or 3 to 5 million gallons per day.

Oceanside’s Plan to Recycle Water Gets a Boost From the EPA

Oceanside’s major water reclamation project is getting a financial injection from the Environmental Protection Agency.

The EPA is loaning Oceanside nearly $70 million to help finance the city’s water reuse plans. The San Diego County city currently imports most of its water from the Sacramento Bay-Delta and the Colorado River.

The federal loan for the $158 million project will ultimately help Oceanside generate three to five million gallons of drinking water a day.

Oceanside Gets $69 Million Loan for Critically Important Recycled Water Project

Oceanside received a $69 million federal loan Thursday that will pay for almost half of the city’s ambitious drinking water recycling project.

The Pure Water Oceanside project will provide 32% of the city’s water by 2022. It will be the first operating advanced water purification facility in San Diego County, beating San Diego’s considerably larger recycling project.
Pure Water Oceanside-US EPA loan-Water Recycling

Pure Water Oceanside Recycling Project Gets $69 Million EPA Loan

The Pure Water Oceanside project is getting a $69 million loan from the U.S. EPA that will finance nearly half of the project’s construction cost.

EPA officials announced the loan at an event today in Oceanside attended by federal, regional and local officials.

The innovative water reuse project will purify recycled water to create a new source of high-quality drinking water that is clean, safe, drought-proof and sustainable. It also will benefit the environment by reducing discharges into the Pacific Ocean. Construction and operation of the plant is expected to create 622 jobs.

Scheduled to be completed in 2022, Pure Water Oceanside will be the first operating advanced water purification facility in San Diego County. The project will provide more than 32% of the City of Oceanside’s water supply, or 3 to 5 million gallons per day.

Sustainability, drought-proof water supply

“The City of Oceanside is proud to be a leader in sustainability and water reliability,” said Oceanside Mayor Peter Weiss. “Pure Water Oceanside marks the next big step for our City as the project will safeguard against drought, reduce our dependence on imported water, and create an exceptionally pure drinking water supply.”

“I appreciate the U.S. EPA in their funding support as it is a critical aspect for Oceanside’s ability to continue to improve our local water supplies while minimizing our impact to our ratepayers,” said Weiss.

Loan supports infrastructure investments

“At the City of Oceanside, we are focused not only on today, but also are committed to planning for tomorrow to ensure future generations will have access to high-quality drinking water,” said Oceanside Water Utilities Director Cari Dale. “This loan will be instrumental in moving our Pure Water Oceanside project forward to completion and aligns with our long-term goal to have 50% of our city’s water supply be locally sourced by 2030.”

The Water Infrastructure Finance and Innovation Act (WIFIA) loan to help finance the Pure Water Oceanside Project comes at a critical time, as the federal government, EPA, and water industry work to offset the public health and financial impacts of COVID-19.

The Pure Water Oceanside project is estimated to cost $158 million, and the WIFIA loan will finance nearly half of that cost, according to the EPA. The remaining project funds will come from a combination of grants, water system revenue backed obligations, and system funds.

“EPA’s support for this project illustrates two agency priorities as we work to meet 21st century water demands — reusing the water that we have and revamping our nation’s water infrastructure,” said EPA Assistant Administrator for Water David Ross. “With WIFIA’s support, Pure Water Oceanside will be a landmark project as EPA looks to foster additional innovative water reuse strategies and infrastructure investments across the country.”

Pure Water Oceanside-EPA Loan-Water Recycling

“I am proud and excited for the City of Oceanside and everyone who has worked so hard on the Pure Water Oceanside project,” said Congressman Mike Levin, who represents north San Diego County. “Now more than ever, it’s critically important that we diversify our water supply. Thanks to Pure Water Oceanside, the City of Oceanside, and this EPA loan, we are one step closer to achieving that independence. This is an extraordinary milestone and will make a huge difference for countless families in North County.”

National Water Reuse Action Plan

The water reuse benefits of the project highlight commitments made under the National Water Reuse Action Plan—a collaborative effort and the first initiative of its magnitude aimed at strengthening the sustainability, security and resilience of our nation’s water resources. The Action Plan frames the business case that water reuse is a viable and growing means of supporting our economy and improving the availability of freshwater for farmers, industry, communities, and ecosystems.

“By improving water infrastructure, we are improving the quality of life and public health in our communities,” said EPA Pacific Southwest Regional Administrator John Busterud. “Through the WIFIA loan program, EPA is happy to support the Pure Water Oceanside Project in ensuring access to clean and safe drinking water for decades to come.”