Vallecitos Videos Win National EPA WaterSense Award
The U.S. Environmental Protection Agency has honored the Vallecitos Water District with a WaterSense Partner of the Year Award for its video series promoting WaterSense and water efficiency in 2022. Vallecitos was one of nine Partner of the Year Award winners across the U.S. Awards were presented at the American Water Works Association Water Smart Innovations event in Las Vegas on October 5.
WaterSense is a voluntary partnership program sponsored by the EPA. It identifies and labels water-efficient products, programs, and homes to help consumers learn ways to save water. More than 2,100 manufacturers, builders, retailers, utilities, government, and nonprofit organizations partner with WaterSense to promote water-efficient products, homes, and programs.
Vallecitos produced twelve videos released monthly in 2022, based on the EPA’s monthly feature topics. Each video focused on educating consumers about creating a WaterSense home. Among the topics covered by the 12 videos in the series are bathroom water consumption, efficient energy use, and one of the favorites, the “Shower With Power” video released in September 2022.
The video series produced by the Vallecitos Water District public affairs team was distributed by the U.S. EPA WaterSense program to help educate the public about water conservation nationwide. The videos can be downloaded for free on the EPA WaterSense partner platform.
Consumers turn to video for water education
Vallecitos began using video in 2019 to document the district’s workforce and infrastructure improvements on its social media platforms and has also engaged the public with discussions of critically important water management issues. It has won multiple awards for its work.
“We rely on video as a powerful communication tool at the Vallecitos Water District,” said Chris Robbins, Vallecitos Water District Public Information/Conservation Supervisor. “It’s how people like to consume information today,” “We invest a great deal of effort to make sure each video is an effective resource. This award from the EPA affirms we’re taking the right approach.”
Vallecitos Public Information Representative Alicia Yerman collaborated with Beth Livingston and Veronica Blette of the EPA on the productions including scripting, storyboards, and visual elements. Vallecitos also offers live video of its board meetings and other public discussions on its YouTube channel.
San Dieguito Water District recognized as Excellence Winner
The EPA also recognized 25 Excellence Award winners for their support of WaterSense and water efficiency in 2022, including the San Dieguito Water District and the San Diego County Water Authority. Collectively, the Excellence Award winners contributed to annual savings nationwide of 1.1 trillion gallons of water.
WaterSense and its more than 2,000 utility, manufacturer, retail, builder, and other organizational partners make it possible for consumers and businesses to save water, energy, and money by producing and promoting water-efficient products, homes, and programs. Since 2006, WaterSense partners have helped save 7.5 trillion gallons of water and $171 billion on consumer utility bills.
WaterSense encourages everyday water efficiency
WaterSense is a program sponsored by the EPA, designed to encourage water efficiency in the U.S. through the use of a special label on consumer products. The goal of the program is to protect the future of the nation’s water supply by encouraging a nationwide ethic of water efficiency to conserve water resources for future generations and reduce infrastructure costs.
The WaterSense label makes it simple to find water-efficient products, new homes, and programs meeting the EPA’s criteria for efficiency and performance. WaterSense-labeled products and services are certified to use at least 20% less water, save energy, and perform as well as or better than regular models.
(Editor’s note: The Vallecitos Water District and the San Dieguito Water District are two of the San Diego County Water Authority’s 24 member agencies that deliver water across the metropolitan San Diego region.)